Brightening Eye Cream
Wide Awake

$0.65 10ml / 0.33 fl. oz.

See yourself in a new light. This multi-tasking eye cream seamlessly melts into all skin tones with functional skincare ingredients proven to brighten, hydrate and depuff. A lightweight, creamy texture designed to reduce the appearance of fine lines + wrinkles, formulated with Vitamin C, Niacinamide and an innovative blend of four antioxidant technologies to instantly refresh while providing long-term results. Eye cream, elevated. Concealer, optional.

Join the Waitlist
  • Brightens
  • Depuffs
  • Hydrates
  • Smoothes fine lines
  • Antioxidant
  • leaping bunny certified
  • proudly
  • dermatologist tested

Before & After 4 Weeks

 - YSE Beauty
 YSE Beauty
 - YSE Beauty
 YSE Beauty
 - YSE Beauty
 YSE Beauty
After 4 Weeks

agree eyes appear more refreshed*


agree discoloration appears reduced*


agree under-eye area looks more even toned*


agree under-eye puffiness appears reduced*

*In a consumer perception study of 33 subjects after 4 weeks of use

YSE Reviews: Wide Awake Brightening Eye Cream

Loading Reviews...
 YSE Beauty

Wide Awake Brightening Eye Cream Ingredient Spotlight

Key ingredients for glowing results

Vitamin C + Niacinamide

Both powerhouse ingredients work synergistically together to provide long-term skin benefits. Vitamin C is best known for its brightening effects while reducing inflammation and Niacinamide (Vitamin B3) improves hydration, supports anti-aging and boasts reparative results.


A potent antioxidant active that helps to improve circulation to visibly depuff and revive tired eyes. Caffeine is also known to help protect cells against UV radiation and slow down the process of photoaging of the skin with immediate benefits of visibly firming the appearance of skin.

Rice Bran Extract

Rich in omega-3 fatty acids, Rice Bran Extract nourishes and hydrates the skin. Also high in Vitamin E to help smooth out skin, it reduces uneven skin tone while slowing down visible signs of aging with over 100 antioxidant compounds.

 YSE Beauty
Add All to Bag

How to Use

Applying product Applying product

Step 1 Apply

Pull-off cap, pump applicator to dispense product. Apply 2-3 dots on clean, dry skin under each eye.

Applying product Applying product

Step 2 Blend

Gently glide ring finger across product and tap to blend.

Applying product Applying product

Step 3 Massage

Slowly massage entire orbital bone using the cool-tip metal applicator in an inward movement to smooth out lines and outwards to immediately depuff.

Applying product Applying product

Step 4 Take On Your Day

Wear alone or under/over makeup. Concealer, now made optional.

 YSE Beauty  YSE Beauty

Why Molly loves it

“If your concealer and eye cream had a baby… Wide Awake would be it. This is not your standard eye cream. The formula took me over a year and a half to perfect, and it’s designed to literally camouflage dark circles, reduce fine lines, andbrighten the eyes, instantly. Delivered in an ultra-luxe, gold tube with a cooling tip designed to de-puff, this product is made for your morning ritual, so you can take back a few minutes to yourself. But it was important to me that this product also fit into your busy lifestyle –early morning, mid-day, or after your 5pm cocktail… hit refresh with Wide Awake on-the-go. Because no matter how busy life gets, we all deserve time to ourselves, even just for a moment.”

YSE Beauty

Stay In The Glow

Sign up for skincare tips, expert advice and exclusive events.